Hi, I’m Yue! I also go by Joe.

About me
Hi, I’m Yue Lu, a designer passionate about creating meaningful user experiences and telling visual stories. My journey in digital media started with a fascination for animated stories, which led me to explore everything from traditional drawing and 2D animation to digital illustration and 3D animation. Over the years, my focus has expanded to include user experience and UI design, where I blend creativity with technical skills to bring ideas to life.
I love the challenge of transforming rough sketches into polished designs and exploring various visual expressions across different mediums—whether on paper, on-screen, or in motion. My work ranges from creating unique illustrations to developing comprehensive design systems, all intending to make digital experiences more engaging and enjoyable.
When I’m not designing, you might find me behind a camera, capturing the beauty of the world, or exploring new digital art techniques. I’m always curious, constantly learning, and excited about what’s next in the world of design.
My skills
UX/UI Design
Creating intuitive and engaging interfaces through user research, wireframing, and prototyping.
Design Systems
Developing design systems with reusable components and style guides for consistent and efficient workflows.
3D Visualization
Crafting realistic 3D models and renders to enhance marketing and product presentations with Blender 3D.
Motion Graphics
Designing dynamic animations and graphics to elevate storytelling and visual engagement.